Red & Yellow
Creative School of Business
Red & Yellow Online Bootcamp
A 5 week mentorship designed for creatives to prepare for entrance at Red & Yellow
About the Mentorship
Are you a Grade 11 or 12 student with a passion for creativity, design, and innovation? Do you dream of stepping into the vibrant world of advertising, marketing, or design? Prepare your path to success with our exclusive Red & Yellow Online Bootcamp!
Designed specifically for aspiring creatives like you, our comprehensive mentorship program aims to demystify the entry requirements and prepare you for success in the Red & Yellow Skill Assessment Test. We understand that many talented individuals may lack proper guidance and understanding of what it takes to excel in institutions like Red & Yellow. That's why we're here to bridge that gap and empower you with the knowledge and skills needed to confidently pursue your dreams.
Mentorship Structure
Throughout the 5-week mentorship journey, you'll embark on an enriching learning experience led by a seasoned expert in the field. Here's what you can expect:
Creative Thinking: Unlock your creative potential and learn how to think outside the box with engaging exercises designed to ignite your imagination.
Layout and Design: Master the principles of layout and design, and explore techniques to create visually captivating compositions that grab attention.
Influences and References: Delve into the world of influential artists, designers, and thought leaders, drawing inspiration from their works to fuel your own creative endeavours.
Analysis of Real-World Examples: Dive deep into real-world case studies and dissect successful campaigns and designs to understand what makes them effective and impactful.
Submission of Own Work: Showcase your creativity and apply what you've learned by submitting your own work for constructive feedback and evaluation.
But that's not all! What sets our mentorship apart is the personalized guidance and feedback you'll receive from a Red & Yellow Creative lecturer. With their wealth of experience and expertise, they'll provide invaluable insights and critiques to help you refine your skills and elevate your work to the next level.
Shortlisting
Once all applications have been received, our panel of mentors and educators will meticulously evaluate each submission to compile a shortlist of candidates who show the greatest potential for success in the Bootcamp. If you're selected to join the shortlist, you'll receive an exclusive invitation to participate in the Online Bootcamp, where you'll embark on an exciting journey of learning and discovery alongside like-minded peers.
Please note that application fees are non-refundable, as they contribute to the administrative costs associated with processing applications and ensuring the quality of the Bootcamp experience.
About
Red & Yellow
Founded in 1994, Red & Yellow is a CHE and SETA accredited Private Higher Education Institution headquartered in Cape Town, with specialised academic degrees in digital and creative arts, marketing, design, and content creation and a wide range of popular online short courses and certificates. Its highly regarded corporate training team delivers innovative and customized programmes with key references such as Absa, Vodacom, Sanlam, and Unilever, in addition to longstanding ties with industry including agencies like Ogilvy, TBWA, and DYDX. Multiple students are nominees & winners at local and international awards ceremonies, including the Loeries, Pendorings, and D&ADs. Red & Yellow is the publisher of the world-renowned textbook ‘eMarketing: The Essential Guide to Marketing in a Digital World’ which has been downloaded over 1,000,000 times. Red & Yellow is a proud member of Honoris United Universities since 2020.
Our Manifesto
We believe creative thinking is the most important skill of the future and it must be supported by uniquely human abilities such as leadership, adaptability, and social intelligence.
We are a Creative School of Business that provides you with the commercial logic to grow successful organisations and more importantly the creative magic to set them apart.
We are teaching the great creators, inventors, leaders and entrepreneurs for the 21st Century.
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20
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April 1, 2024
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5 weeks
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$
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2
Non-refundable application fee
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Applications are closed